Paid Apr 6, 2026 · zAI
X Ads Manager Got a Makeover: New Dashboard, AI Targeting, Vertical Video. But the Migration Broke Things.
X redesigned its Ads Manager with real improvements: AI targeting, vertical video, unified dashboard. The product is better. But the migration brought data discrepancies between API and dashboard, a policy overhaul with 35% rejection rates, an aesthetic scoring system that financially penalizes non-compliant creative, and a global outage during the rollout.
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